Boston Beer Company
Raise The Bar

Boston Beer Company Raises the Bar with Hybrid Event produced by VanWagner

The CHALLENGE

Boston Beer Company looked to Van Wagner to reinvent their annual company-wide meeting, virtually connecting their employees across the globe.

Boston Beer Company Hosts Annual Company Event with VanWagner Event Productions

THE CHALLENGE

Boston Beer Company looked to Van Wagner to reinvent their annual company-wide meeting, virtually connecting their employees across the globe.

OUR SOLUTION

Van Wagner created a customized streaming platform where Boston Beer Company’s Leadership Team and Top Executives could connect live with their employees during a 3-day virtual event. Creating customized content with live shows from Boston Taproom, pre-recorded content highlighting each of the company’s brands, and allowing for live Q&A, roundtable discussions, company happy hours and live performances, this experience surpassed all expectations – creating an event with unmatched impact for their employees.

OUR SOLUTION

Van Wagner created a customized streaming platform where Boston Beer Company’s Leadership Team and Top Executives could connect live with their employees during a 3-day virtual event. Creating customized content with live shows from Boston Taproom, pre-recorded content highlighting each of the company’s brands, and allowing for live Q&A, roundtable discussions, company happy hours and live performances, this experience surpassed all expectations – creating an event with unmatched impact for their employees.

Cheers to hybrid event production by Van Wagner Event Productions.

THE RESULTS

With over 1,500 employees tuned in, Van Wagner was able to successfully develop a virtual meeting in which senior leadership could speak directly to all employees through multiple live Q&A sessions, roundtable discussions and brand presentations, as well as provide unique social elements including happy hours and live entertainment acts over the three-day meeting.

Division Director of Boston Beer Company Jay O’Malley shares, “the experience was amazing, and it will be something we carry with us for a long time.”

Cheers to hybrid event production by Van Wagner Event Productions.
THE
RESULTS

With over 1,500 employees tuned in, Van Wagner was able to successfully develop a virtual meeting in which senior leadership could speak directly to all employees through multiple live Q&A sessions, roundtable discussions and brand presentations, as well as provide unique social elements including happy hours and live entertainment acts over the three-day meeting.

Division Director of Boston Beer Company Jay O’Malley shares, “the experience was amazing, and it will be something we carry with us for a long time.”